In the hustle and bustle of the professional world, juggling time can be a real circus act. Circus Against Time offers an innovative approach to time and human resources management, where every minute counts and every talent is valued.
/customer/
Le Cirque contre la Montre
/sector/
Human resources
/Main Service/
Brand identity
/customer/
Le Cirque contre la Montre
/Main Service/
Brand identity
/Industry/
Human resources
The mandate
Description
Our approach
Our mission was to capture the essence of the circus while giving it a modern and dynamic touch. It started with the creation of a logo that evokes both the excitement of the show and the precision of the passing of time. Each graphic element has been designed to create a memorable visual experience.
We explored a color palette daring, but harmonious, inspired by the vibrant nuances of traditional circus, while providing a modern touch. These colors, warm and captivating, invite curiosity and adventure.
The Choice of fonts was another key element in defining the visual ambiance. We opted for fonts that were both contemporary and slightly retro, evoking circus nostalgia while remaining in tune with the times.
“Creating the visual identity of Circus Against Time was a captivating challenge. The idea of a delicate balance between time pressure and the development of talent had to be translated into images. It's a project where every detail counts, just like their philosophy.”
Alexandre Biguet - Graphic designer
/Our achievements
A brand image that evokes professionalism, dynamism and inventiveness at the same time. It's a visual and emotional experience, and our aim was to ensure that the brand image reflected this exceptional dimension.
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